My Abilities & Ideas as a Social Media Manager, Paid Ads & SEO Specialist- As a Social Media Manager, my strength lies in building an active digital community around local events, food, travel and lifestyle. I plan and manage content calendars, create high engagement reels and short videos, and use storytelling to make the platform feel lively and relatable. I focus on audience interaction through polls, quizzes, challenges and user-generated content to grow both engagement and brand visibility. For Paid Advertising, I have strong hands-on experience running result driven campaigns on Facebook, Instagram and Google. I work with clear objectives brand awareness, traffic, leads, and conversions. My process includes precise audience targeting, creative A/B testing, retargeting, lookalike audiences and continuous optimization using metrics like CTR, CPC, CPA and ROAS to maximize returns. In Organic SEO, I follow a complete growth strategy including keyword research, on-page and technical SEO, content optimization, and local SEO. For WhatsOn Plus, I would focus on ranking for city-based and “things to do” searches, optimize event and guide pages, improve site speed, and build authority through ethical backlinks and search-intent-based content. My Key Growth Ideas- 1. Strong integration of Social Media + Paid Ads + Organic SEO 2. City-wise and category-wise content hubs 3. Heavy use of reels, short videos & UGC 4. Event-based ad campaigns with retargeting 5. Data-driven testing and continuous optimization. My ultimate goal is to make WhatsOn Plus and WhatsOn Guide the first place people go to discover what’s happening around them while delivering real business results through quality traffic, engagement, and conversions.

Harbourfront Magic: Why Boxing Day Cruises Give You the Best View in Sydney Every year on 26 December, Sydney transforms into a theatre of sails, spectacle, and summer excitement. The Boxing Day cruise packages on Sydney Harbour offer front-row access to the world-famous Sydney to Hobart Yacht Race, creating an experience that land-based spectators simply cannot match. With sparkling waters, iconic landmarks, and unmatched energy, Boxing Day cruises have rightfully earned their reputation as the “best seats on the Harbour.” Among them, Clearview Cruises stands out for delivering an elevated and immersive experience ideal for both travellers and locals seeking something unforgettable. 1. Uninterrupted, Front-Row Views of the Sydney to Hobart Yacht Race The biggest draw of Boxing Day cruises is the unparalleled visibility they offer. Instead of trying to secure a crowded spot along the foreshore, guests enjoy clear, unobstructed views from the water as the starting line erupts with excitement. Clearview Cruises positions its vessels strategically, allowing passengers to witness the yachts up close as they accelerate towards the Heads. This vantage point is exclusive to those on the Harbour, making the cruise a must-do for sports enthusiasts and adventure seekers alike. 2. A Relaxed, Crowd-Free Environment Land vantage points become incredibly congested on Boxing Day, often leaving spectators jostling for space under the summer sun. By contrast, a cruise offers the rare luxury of comfort and calm amid the excitement. Clearview Cruises provides spacious decks and panoramic glass-window interiors, ensuring guests have ample room to move, watch, and enjoy. Whether you’re capturing photographs or simply soaking in the scenery, the experience is wholly relaxed—no pushing, no rushing, no obstructed views. 3. Exceptional Onboard Hospitality One of the most appealing aspects of a Boxing Day cruise is the hospitality that comes with it. Instead of queueing for food trucks or dealing with limited facilities onshore, passengers are treated to curated menus, premium beverages, and dedicated service. Clearview Cruises enhances this with contemporary dining options and a fully equipped bar, making the day not just an event but a celebration. This blend of sightseeing and indulgence elevates the cruise above ordinary Harbour activities. 4. The Best Way to Take In Sydney’s Scenic Icons Boxing Day is the perfect time to appreciate Sydney in its summer glory. From the Opera House and Harbour Bridge to the cliffs at the Heads, the cruise becomes a moving postcard of Australia’s most beloved landmarks. Clearview Cruises’ vessels are specifically designed to maximise visibility—with wraparound windows and open-air viewing decks—ensuring every guest can take in the panoramic beauty without obstruction. The combination of world-class views and vibrant holiday atmosphere makes the experience doubly rewarding. 5. A Unique and Memorable Holiday Experience Many holiday traditions feel repetitive, but a Boxing Day cruise stands out as something refreshingly different. It blends festivity, adventure, and luxury into a single immersive experience. Clearview Cruises enhances this uniqueness with live commentary on the race, premium seating, and a celebratory ambience that makes guests feel part of the maritime action. Whether you’re travelling with family, hosting visitors, or gifting yourself an experience, it’s a memorable way to wrap up the year. 6. Hassle-Free Planning and Convenience The traffic and road closures around the Harbour can be challenging on Boxing Day. Cruises eliminate logistical stress—no need to battle crowds, search for parking, or plan complicated travel routes. Boarding is simple, and once you’re on the water, everything you need is at your fingertips. Clearview Cruises offers seamless service from check-in to disembarkation, ensuring the day unfolds effortlessly. A Boxing Day cruise is more than an event—it’s the ultimate way to experience Sydney’s most exhilarating summer tradition. With superior views, unmatched comfort, and standout service from operators like Clearview Cruises, it truly offers the best seats on the Harbour. For mor details : https://www.clearviewsydneyharbourcruises.com.au/boxing-day-cruises?utm_source=off_page&utm_medium=regular&utm_campaign=whatson.plus&utm_content=harbourfront_magic_why

To increase engagement and likes on WhatsOn Plus, I would focus on making it feel like a real community, not just another content platform. I’d start by closely understanding what our audience truly enjoys whether that’s local events, trending activities, food spots, travel ideas, or lifestyle content and then present those stories in eye-catching formats like reels, short videos, and carousels. I’d make the platform more interactive by using polls, quizzes, ‘this or that’ stories, and fun challenges that invite people to take part instead of just scrolling. Encouraging user-generated content would be a big focus, so users feel excited to share their own experiences and get featured. I’d also work with local creators and micro-influencers to reach audiences in a more authentic way. By regularly testing posting times, hashtags, and captions and running themed campaigns and giveaways my goal would be to make WhatsOn Plus a part of people’s daily routine.

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