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PROPOSAL TO IMPROVE ENGAGEMENT AND LIKES ACROSS WHATSONPLUS AND WHATSON MEDIA SOCIAL PLATFORMS To Whatson Media Management Team Thank you for assigning me this task. After reviewing the WatsonPlus platform, the Facebook page, the LinkedIn company page, and the overall digital footprint of Whatson Media, I have prepared a research-based proposal covering organic growth, paid campaigns, content structuring, platform optimization, community-building, and user engagement across WatsonPlus and external social media channels. This proposal aligns with my background in digital marketing, content creation, sales execution, CRM workflows, client acquisition, and multi-platform marketing from Toppay, Graaho, and NexKraft. I have managed diverse brand pages, acquired B2B and B2C users, coordinated with partners, planned campaigns, and scaled digital presence in competitive markets. 1. Evaluation of Current Digital Presence 1.1 WhatsonPlus Application WatsonPlus has potential as an entertainment and news platform but lacks structured user engagement. Daily cycles, optimized notifications, personalization, and interactive features need improvement to build consistent usage habits. 1.2 Facebook Page The page needs stronger content consistency, optimized formats, reels, storytelling, and a unified brand identity supported by a content calendar. 1.3 LinkedIn Page LinkedIn requires more professional content to strengthen B2B visibility, highlight achievements, partnerships, industry insights, and company culture. 2. Alignment With My Experience Toppay: Built and managed digital presence, created content, coordinated with B2B partners. Graaho: Managed campaigns for multiple brands, carried out LinkedIn marketing, CRM, and client acquisition. NexKraft: Led global lead generation, email marketing, CRM, and project coordination. These roles trained me to plan and execute scalable digital strategies. 3. Organic Growth Strategy A 30-day content plan will establish consistency. Content formats include fast infotainment videos, creator-led segments, graphical explainers, polls and quizzes, and behind-the-scenes stories. Posting frequency: Facebook: 1–2 posts daily LinkedIn: 3–4 posts weekly WatsonPlus: 3–5 daily highlights plus notifications 4. Paid Growth Strategy Awareness campaigns to increase visibility. Engagement campaigns to boost high-performing posts and page likes. App install campaigns optimized for in-app activity. LinkedIn campaigns targeting agencies, advertisers, and corporate clients. 5. WhatsonPlus App Engagement Strategy Daily trending banners, scheduled notifications (morning, afternoon, evening), topic recommendations, polls, and in-app exclusive content will improve retention and daily activity. 6. Research and Strategic Analysis Competitor analysis: formats, frequency, visuals, and interaction styles. Audience analysis: students, professionals, news readers, tech enthusiasts. Hashtag research: optimized sets for each content type. Data tracking: impressions, reach, CTR, shares, saves, and retention. 7. Community Engagement Development Quick responses to comments, active sharing in university and interest groups, and collaborations with micro-influencers to expand reach and improve authenticity. 8. Platform-Specific Content Themes Facebook: breaking news visuals, reels, daily highlights, storytelling. LinkedIn: achievements, press releases, insights, culture stories, partnerships. morning briefings, hot stories, category-based feeds, long reads. 9. Why I Am a Strong Fit I bring multi-brand experience, Meta ads expertise, CRM management, content creation skills, and fast adaptability. My previous roles show proven ability to improve digital presence and drive user acquisition. 10. Three-Month Implementation Plan Month 1: Brand guidelines, content calendar, posting consistency, awareness ads, engagement tracking, basic notifications. Month 2: Interactive content, micro-influencers, Page Like campaigns, optimized notifications, improved app banners. Month 3: App-install campaigns, LinkedIn scaling, advanced optimization, retention features, influencer expansion. This proposal delivers a structured plan to significantly enhance engagement, visibility, and user interaction across WhatsonPlus and WhatsOn Media platforms. If approved, I am prepared to begin execution immediately.

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Top Digital Transformation Companies The above quote says it all. No matter whether you are in a brick or mortar business or in a transport or logistic business or a manufacturing unit or ofcourse a software product or services company – you’re a tech company. Since Software is being consumed heavily by the general public, you need to be a digital software-oriented company not only in your operations but also in your sales, marketing, customer care, new product development, innovation, finance and everything else. What we see every day around us is that people are so much into technology that eventually what stays with them above all is their mobile phone which connects them with every possible avenue with the help of the internet. With technological advancements, industries have started shaping their scopes towards the light of the digital landscape. 1. Agicent Agicent is a globally recognized Digital Transformation Company specializing in software consulting, development, and digital marketing services. With its 14 years of experience, the organization has earned fame for providing top-notch Software development solutions especially in the field of Mobile, Web, and AI dedicated to both startup ventures and established enterprises alike. Its rich client base includes well-known corporations such as TCS and Panasonic and famous startups include HASfit, and Irth. Agicent offers a range of services related to software consulting, development and staff augmentation, focusing on creating high-quality, custom solutions for their clients. The experts here specialize in developing scalable and robust Digital applications and tools tailored to meet specific business requirements. Their primary services in this domain include: 1. Agicent offers 360 degree services and go beyond software development and also helps its clients in Digital marketing, backoffice operations, Customer support ops and more. 2. Agicent ensures that the digital applications are visually appealing, intuitive, and user-friendly. 3. The team here ensures efficient database management, server logic, and application integration. 4. They also provide continuous support and maintenance services to ensure the hassle-free operation and up-to-date functionality of web applications. 2. From From is a digital transformation company that offers various services like the development of new digital products which are profitable for large enterprises. This company is a digital engineer that develops various products that have been used by millions of customers. It is a privately held company which has specialization in solving wicked problems. As per Clutch, the company owns the most project sizes of around $200,000 to $999,999. It is Business Consulting and Services that was founded in 2016. The company is a digital transformation agency that has received lots of awards in the fields of design, games, and apps. The name “From” has been derived from the idea that it helps companies get from where they are to what they need to achieve. Howard Tiersky is the CEO, President and the Founder of the company. 3. Feuji Feuji is a global technology services that provides digital transformation of businesses. The company offers competitive edge to the enterprises in order to address their various business challenges. Feuji renders end to end approach when it comes to its delivery. Cloud, Data and insights, cybersecurity are some of the avenues where feuji has its role. The company offers solutions and gives a chance to work with the latest technologies like Artificial Intelligence, Machine learning, Blockchain, etc. 4.Rhapsody The company is a digital transformation company that deals majorly in Media Production which possesses a crafting experience that led the businesses to grow. The company is a gold-verified company as per Clutch which offers solutions to transform businesses. The company majorly focuses on branding and shares its equal interests in Digital Strategy and Web Design. The majority of industries the company targets are consumer products and services and manufacturing industries. It has its 45% of clients from midmarket and 30% from small businesses. 5. Cisco Systems Cisco systems is a digital transformation company that has recently introduced a Secure Service Solution that incorporates technologies like Artificial Intelligence and Machine Learning which made the work experience easy. The company has its specialty into Networking as it enables businesses to connect with other resources. Cisco also offers virtualization which is one of the most preferable techniques in achieving scalable services. Source: https://www.agicent.com/blog/digital-transformation-companies/

Top Digital Signage Companies NoviSign NoviSign is an international software company specializing in cloud based digital signage software since its inception in 2011 with its headquarters in Tel-Aviv Israel. Their platform helps the users create, organize and disseminate simple yet effective content on web presence and digital marketing across Android, windows, and chrome operating systems. NoviSign has targeted a number of industries including retailing, education, health and the hospitality industries and currently the company has installed more than 20000 digital screens in over five continents. AIScreen AIScreen.io is a digital signage solution provider dedicated to simplicity and seamless integration. Their user-friendly platform transforms any screen into a dynamic digital sign, helping businesses enhance engagement, productivity, and sales. With 100+ built-in app integrations—including Microsoft Suite, Google Suite, Excel, and Canva—AIScreen simplifies content creation and management. It caters to various industries, from retail and hospitality to healthcare and education, offering solutions like digital menu boards, flight information displays, and manufacturing communication. OnSign TV OnSign TV as a SaaS digital signage solution for creating and controlling content on screens and other devices. It was established in 1995 and is based in Hong Kong, and has clients from all over the world and across various sectors such as healthcare, transport, banking, hotels, shops and schools. The platform has functionalities like scheduling, monitoring and control, proof of play and audit trail. It is compatible with almost all kinds of hardware, such as Android, Window, Linux, BrightSign, and Samsung SSSP. Raydiant Raydiant is an AI-powered brick-and-mortar experience platform that combines digital signage, employee engagement tools, and in-store visitor analytics to enhance customer satisfaction and drive revenue. Unlike traditional solutions, Raydiant offers a holistic approach by integrating content management with a vast app marketplace and real-time customer insights. Businesses can create branded experiences with self-service kiosks, virtual assistance, and personalized content, while employees benefit from engagement tools like gamification and rewards. Navori Labs One of the top suppliers of digital signage software is Navori, which offers flexible and intuitive systems that let companies control and show dynamic information on multiple displays. Navori is one of the leading digital signage firms and is well-known for its creative approach. The business was named one of the Financial Times: The Americas' Fastest Growing Companies in 2021 and won the Fast Company World Changing Idea award. TelemetryTV TelemetryTV is a cloud-based digital signage software platform designed for businesses of all sizes, from startups to Fortune 500 companies like Starbucks and Amazon. It simplifies content management with 70+ turnkey apps, including YouTube, Canva Visual Editor, and Menu Boards, while also allowing custom media uploads and automated scheduling. Poppulo Poppulo is a top supplier of business communication solutions, with a focus on omni-channel features that include mobile applications, digital signage, email, and more. Through its Harmony Platform, which improves workplace management and communication on an organizational level, the firm hopes to create a more informed, inspired, and connected society. Poppulo's products are used all around the world, facilitating communication for over 40 Fortune 100 businesses and reaching over 50 million employees. Source: https://netvorker.com/listing/top-digital-signage-companies

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