Customers increasingly expect retailers to provide intuitive and personalized shopping journeys that seamlessly integrate online and offline experiences. Using and deploying augmented reality (AR) to merge the digital and physical worlds is just one way we can bring adaptive retail to life for our customers.

Solutions leveraging tech such as View in Your Home and Virtual Try-on solutions Choose My Model and Be Your Own Model, help customers better visualize how items look in their everyday lives so they can purchase with confidence, from the convience of their homes. But why stop there?