Like traditional marketing, digital marketing mainly differs from it in that you can address your audience. Consequently, there is an exponential probability of the chance that hits new clients, and subsequent increased direct turnover! As expected in conventional marketing procedures, one first becomes mindful of the product or service before sorting through massive databases comprising the most active web surfers. It also increases its efficiency and reduces the time that is taken to close a particular deal meaning your company will have adequate time to expand and attract more clients.